Violent Night

SocialAmp Technology

CLIENT

Universal Pictures

SERVICES

Concept

Design

Copywriting

Digital Strategy

Development

Content Management

PXL Social Technology “sleighs” at the box office!

Once again, Studio City PXL was excited to leverage our Social Review Technology for Universal’s latest Christmas themed horror film “Violet Night” starring David Harbour.

For the movie's opening weekend, our one-of-a-kind SocialAmp technology automatically reimagined positive fan reviews into customized video responses that was then amplified over 20x per post. "Violent Night" debuted at number 2 at the box office, raking in an impressive $13.3 million on its opening weekend.

Our social review technology success proves once again that the amplified positive words of everyday people equals box office success!